Steam developers can now offer discounts and sales on their own
Doug Lombardi from Valve confirmed that the screenshot put up by a a developer with the username ‘Sharkiller’ was genuine. He added,”As with the addition of a ‘Recently Updated’ section to Steam, this is another effort to shorten the distance between developers and customers. This new Steamworks tool allows developers to configure discounts for their own products, on their own schedules. They can define custom sale periods or opt in to regularly scheduled sales. This will enable developers to better coordinate their promotions with events, announcements, or major updates they are planning for their products.”